http://hertzlers.com/2008/07/11/not-just-another-motorcycle/ Jerry and Cathy Hertzler blog from Orlando, Florida with Cru (formerly Campus Crusade for Christ). Wed, 01 Feb 2012 13:26:32 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://hertzlers.com/2008/07/11/not-just-another-motorcycle/comment-page-1/#comment-1342 harleydavidsonaccessories Tue, 13 Oct 2009 13:52:14 +0000 http://hertzlers.com/?p=952#comment-1342 The company needs to make inroads with today's twentysomething bikers because of the dearth of thirtysomething ones. The prime age for motorcycle customers is 35 to 44, according to Donald Brown, a consultant to the industry. Brown says this age group's numbers began to decline in 1999 and will continue to do so through 2016. Since Harley can't replace all its boomer customers from a limited pool of busters, it must reach deeper than before into the youth market. The result, says Brown: "It will have to compete more head-on with the Japanese." The company needs to make inroads with today’s twentysomething bikers because of the dearth of thirtysomething ones. The prime age for motorcycle customers is 35 to 44, according to Donald Brown, a consultant to the industry. Brown says this age group’s numbers began to decline in 1999 and will continue to do so through 2016. Since Harley can’t replace all its boomer customers from a limited pool of busters, it must reach deeper than before into the youth market. The result, says Brown: “It will have to compete more head-on with the Japanese.”

]]> http://hertzlers.com/2008/07/11/not-just-another-motorcycle/comment-page-1/#comment-1143 cristian voiculescu Sat, 12 Jul 2008 14:26:30 +0000 http://hertzlers.com/?p=952#comment-1143 I knew that is coming! Enjoy it! I knew that is coming! Enjoy it!

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